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About Howard Cannon

Who better to teach you how to start your restaurant than the guy who wrote the book?

Howard Cannon is the author of The Complete Idiot’s Guide to Starting a Restaurant© and the CEO of Restaurant Consultants of America. His vast experience covers virtually every aspect of the restaurant industry – an industry that has been his passion since he was fourteen years old. Mr. Cannon is the CEO and Founder of several restaurant industry brands including:

  • Restaurant Consultants of America – America’s most sought after restaurant start-up, concept design, and turnaround consulting firm - doing business in every state of the United States and several countries around the globe.
  • Restaurant Expert Witness – Attorneys, Insurance Companies, Judges, and Juries respect our restaurant expertise and rely on our unbiased restaurant opinions - in both State and Federal cases - impacting America’s multi-billion dollar restaurant industry.
  • Restaurant Mediation – Resolving restaurant franchisee and restaurant franchisor conflicts and disputes before they end up in litigation.
  • Restaurant Operations Institute – Operational training, systems development, consulting, and coaching for restaurant owners and operators of all types and sizes, since 1987.
  • Restaurant Rhino – Where reputable media members get restaurant content for national, regional and local newspapers, magazines, radio and TV – for free.
  • And others . . .

Since our humble beginnings in 1987, we have been called upon for projects of all types and sizes, in concepts ranging from fast food to fine dining, and for corporate giants and Fortune 500 firms to single-unit independent operators. We have worked in every state of the United States and in several countries around the world; including, Canada, Mexico, England, France, Asia, India, the Philippines, Haiti, and others.

Mr. Cannon is also the author of several books, including: The Complete Idiot’s Guide to Starting a Restaurant©, first and second editions - found in bookstores in more than 76 countries around the globe. His newest book, We are a FOR-PROFIT Restaurant. Any Questions?©, is scheduled to be released later in 2012.

Mr. Cannon has written more than 200 industry articles and given dozens of restaurant industry speeches and seminars. He has spoken at countless industry events, corporate gatherings, culinary institutes, universities and high schools across the country.

Mr. Cannon attended the University of Wisconsin and has obtained his MBA. He takes on all projects with an intensity and drive that must be witnessed to be truly appreciated. His "no-holds barred” approach inspires success and demands results.

Through his use of passion, humor, intensity, and industry know-how, Howard teaches that “restaurant mediocrity and restaurant failure are not an option”.

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